McDonald's Consumer Sentiment Analysis

Name: McDonald's Consumer Review & Sentiment Dataset
Creator: ReviewSignal
License: https://reviewsignal.ai/terms.html

Fast Food | Updated June 2026

Stable

90-Day Review Trend

Based on 67,268 real consumer reviews across 1,921 locations

-1.3%

Sentiment Score

2.9/5

Avg Rating

67,268

Reviews

1,921

Locations

Full Report Sections

🔒 Monthly Sentiment Trend (quarterly data since 2023)

🔒 Geographic Breakdown by City and Country

🔒 Anomaly Detection — Locations with Abnormal Patterns

🔒 Competitor Comparison (5 peer chains)

🔒 Operational Review Trend with Evidence Caveats

🔒 NLP Theme Analysis — What Consumers Complain About

🔒 Location-Level Rankings with Review Counts

Unlock the Full McDonald's Report

Paid 5-chain dataset preview, sentiment fields, freshness manifest, no API, cancel anytime.

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Current paid path: Early Access €49/mo preview | Monthly Data License €750/mo | Weekly Data License €1,500/mo
Buyer diligence materials support these three tiers; there is no separate Enterprise plan in the current public offer.

About This Data

ReviewSignal tracks consumer sentiment for McDonald's using 67,268 real reviews from Google Maps across 1,921 locations. The data provides dense quarterly sentiment since 2023, helping teams review same-store-sales risk, brand health, and operating movement with evidence caveats. We track 79 major chains across restaurants, retail, grocery, banking, and telecom in 50+ countries.